A&R Blog

what is Artiste Branding? When it comes to being a successful music artiste, you need to have more than just talent. Just like any other industry, your brand is the most important aspect of your success. In this article, I’ll talk about what artiste branding is and why it’s so important for your career. Artiste...

7 Steps to achieving your Music Marketing Goals Introduction A strong marketing strategy can help you succeed as a musician. In this article, we’ll discuss seven steps to achieving your music marketing goals and show you how to put them all together into a cohesive plan that will take your career to the next level...

The function of A&R rep in the music business Introduction In the music business, there are a lot of roles and jobs. A&R reps are one of the most important functions in the industry. So what is an A&R rep? Who is this person and what do they actually do? In this article, we will...

Understanding Split Sheets And Collaboration Agreements In The Music Business Introduction When you’re writing songs with other songwriters, there are two documents that you should be familiar with: a collaboration agreement and a split sheet. The purpose of both is to help everyone avoid any confusion or conflict when collaborating on music. This article will...

5 important Rules of A&R INTRODUCTION The music industry is a tough place to be. There are many ups and downs, but as an A&R you need to understand all of these rules to keep your artists happy and to make sure that they stay on track. Honesty Honesty is the foundation of any good...

5 IMPORTANCE OF HAVING A LAWYER AS AN A&R Introduction Having a lawyer on your side as an A&R is a good idea. So, why is that? I will let you know about its importance here in this blog by highlighting some of the excerpts: As an A&R (or any other member of a record...

6 Rules To Follow When Signing Your Record Contract as an artiste Rules To Follow When Signing Your Record Contract as an artiste Signing a record deal is normally a very complex experience so here are some critical elements you should consider when trying to make it happen. So you’ve been working hard on your...

Importance of EPK to artiste Importance of EPK to artiste An Electronic Press Kit (EPK) is an important tool in the music industry. An EPK contains everything that people need to know about your band or artist, such as where you are located and how long it would take for you to travel if you...

What’s EPK? 5 Things you should know For the uninitiated, EPK (electronic press kit) is a package of promotional material you can send to journalists, bloggers and influencers to help them promote your new release. They will find it at the end of your music video’s credits. 5 Things you should know If you’re trying...

The Reason why Nigeria A&R Din’t get paid or don’t get What They Truly Deserve The reason why Nigeria A&R Dint get paid or don’t get what they truly deserve The music industry is one of the most demanding and stressful jobs. Many artists struggle to make it in this industry because of a lack...