Building an audience for your music isn’t easy, but it can be done. In this post, we’ll explore how to build a fanbase from scratch. We’ll go over the different types of fans you want as well as how to get them, and then we’ll talk about strategies for success with each type.
When it comes to building a fanbase from scratch, many aspiring musicians have the same question: how do I get people to follow me?
To answer this question, we’ll look at some of the most common mistakes that new artists make when trying to reach out beyond their initial social circles. We’ll also examine what kinds of things you should be doing and saying on your social media channels to gain followers and fans who are genuinely interested in what you have to offer. If you’re looking for more detail about creating an emotional connection with your audience at large, check out our article What Is Fan Engagement? How To Build A Fanbase From Scratch.
There are three types of fans that you can build.
Don’t take anyone for granted. You may be the most important person to yourself, but don’t ignore the people around you.
Don’t just focus on your fans. Focus on your music, brand and business too!
Don’t just focus on your music. Focus on social media and email marketing too!
One of the best ways to build a fanbase is by being yourself. When you’re building your brand, it’s important that people can see who you are and what makes you unique. To do this, there are some steps that you need to take:
Social media is a great way to engage with your fan base, but you shouldn’t post constantly. Posting consistently is the key to building a fanbase.
When you start your podcast, you’ll likely have a goal in mind for the size of your audience. Maybe it’s 100 downloads per episode or 1,000 listeners on any given day. Whatever the number is, don’t get too hung up on it:
It’s important to realize that numbers aren’t everything when it comes to building an audience. The quality and engagement of your listeners are much more important than the sheer quantity of them. If two people follow you and engage with each episode then they’re going to be more valuable than 100 people who just listen passively without commenting or interacting in any way with what they hear (or worse still don’t even download episodes!).
Live shows are a great way to build an emotional connection with your fans, and they’re also a great way to build trust. Your fans will know you’re not just making stuff up in the studio or on the Internet they can see for themselves that you’re real and that what you do is worth listening to.
Live shows also give people a chance to connect with you in person, which can lead them down the path of becoming your biggest fan (and perhaps even becoming your friend). If someone enjoys meeting up with other people who like something they like, then they’ll probably want more opportunities like this one.
If all else fails, ask them if they’d be willing to help promote your show! This works especially well if there’s something fun or interesting going on at the venue where it’s happening (like free food).
Collaborating with other artists is a great way to build your fanbase. When you collaborate with other artists, you can gain exposure, receive feedback on your work, make new friends and learn new skills.
I’ve collaborated with many people over the years. Some of my favourite collaborations were when I was in college and made a music video for my song “Life Is Good” with the band The Rival Rockets in 2011. This helped me gain exposure because it was shared on social media by more than 100 people who were fans of both bands at the time. It also helped me receive feedback on my work because we had a few rehearsals before filming so that we could make sure everything worked out well during filming as well as post-production editing work afterwards.”
Giveaways are a great way to build your fanbase! But you have to do it right.
First, it should be fun. People love free stuff, but they don’t want something lame—they want something cool. When you’re giving away a prize that’s only worth $5 or even $1,000 (yes, we’ve seen artists do this), the contest has to be interesting enough that people will pay attention and share with friends so they can win too! If you can tie the game into some aspect of what you’re doing as an artist or brand then even better: if someone likes your music they’ll probably like anything else related to it too!
You should also make sure it’s something relevant—don’t just throw anything out there because “it could work.” Make sure whatever prizes/giveaways are available to fit well with what your fans want and love about themselves because then when people see them they’ll feel good about themselves too which means more fans joining up with us later down the line when our careers take off thanks again, guys!!
Building a fanbase from scratch can take time, so be patient and persistent. Don’t get discouraged by the slow progress at first, because it’s normal to feel like you’re not making much progress when you’re just starting. As long as you continue working hard and stay consistent with what you do, then eventually your efforts will pay off!